Conscious Capitalism

Conscious Capitalism

Liberating the Heroic Spirit of Business

Book - 2013
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A short history of piracy and capitalism

When capitalism spread along the trade routes toward the Indies...when radio opened an era of mass communication . . . when the Internet became part of the global economy...pirates were there. And although most people see pirates as solitary anarchists out to destroy capitalism, it turns out the opposite is true. They are the ones who forge the path.

In The Pirate Organization , Rodolphe Durand and Jean-Philippe Vergne argue that piracy drives capitalism's evolution and foreshadows the direction of the economy. Through a rigorous yet engaging analysis of the history and golden ages of piracy, the authors show how pirates form complex and sophisticated organizations that change the course of capitalism. Surprisingly, pirate organizations also behave in predictable ways: challenging widespread norms; controlling resources, communication, and transportation; maintaining trade relationships with other communities; and formulating strategies favoring speed and surprise. We could learn a lot from them--if only we paid more attention.

Durand and Vergne recommend that rather than trying to stamp out piracy, savvy entrepreneurs and organizations should keep a sharp eye on the pirate space to stay successful as the game changes--and it always does.

First published in French to great critical acclaim and commercial success as L'Organisation Pirate: Essai sur l'#65533;volution du capitalisme , this book shows that piracy is not random. It's predictable, it cannot be separated from capitalism, and it likely will be the source of capitalism's continuing evolution.
Publisher: Boston, MA : Harvard Business Review Press, c2013
ISBN: 9781422183182
Branch Call Number: 174.4 MAC NVD
Characteristics: xiv, 344 p. : ill. ; 25 cm
Additional Contributors: Sisodia, Rajendra


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Jul 14, 2015

It's a book to mask the glorification of greed - John Mackey created Whole Foods Markets, which is supposed to be a model for "Conscious Capitalism". Here's just a single example why this is a joke: A core value for WFM is "Team Member Happiness"; recently special "staff meals" (that staff have been enjoying for years) has been taken away as well as certain discounts during sales. So now the staff have to pay even more to shop where they work, while the company's profits continue to rise (a single store in Vancouver Canada will clear a $1000,000 or more per week in take home profits- that's a fact, not a joke). If "Conscious Capitalism" means consciously making more money no matter what, while branding it such a way that entices the consumer (because they think it's better environmentally/socially to shop there) then I guess WFM is a complete success. "Conscious Capitalism" is just a prettier way to explain how to exploit & take advantage of your staff and consumer base, while maintaining a facade that you are a "good" & "fair" capitalist

Jul 04, 2015

This book is excellent! John Mackey explains what capitalism should be, which, unfortunately, is very much in contrast to what 'capitalism' is thought of and in many cases is. I won't go into a political rant like one of the others who posted comments (cough, stargladiator, cough), but I will say this: capitalism as it should be works in tandem with the government to improve the quality of life for all. Capitalism, when used correctly, is not a monster that sucks the life out of every human being, as some would have you believe.

May 24, 2015

Major problems throughout, and most definitely John Mackey IS NOT a student of the history of technology nor public health history! [For the complete destruction of his premise, please read the outstanding book by Nicole Aschoff, The New Prophets of Capital --- brilliant!] People like Mackey always use the Error of Attribution, falsely claiming the fruits of progress to stem from predatory capitalism --- it was in spite of the capitalist swine that technical progress came about, not because of it. The vast majority of inventors and creators had their creations stolen from them, and only in some cases [the theft by Sears of the ratchet wrench, took years by its inventor to win the case and the building block of the geodesic dome, stolen by R. Buckminister Fuller from a graphic artist at the faculty Fuller once was on, as decided by the patent court circa 2001-2002; Microsoft and Bill Gates literally suing the owner of the Internet Explorer name to death!]. Tesla, Armstrong, Philo Farnsworth, Chester Gould, the list goes on almost forever, and in public health it was always battles against the capitalists who were against clean drinking water, sewage, and still against national healthcare, et cetera! [And guess who utilizes the products of private prison labor?]

Jan 24, 2014

The dismissal of the role of government and unions and the characterization of taxes in the oh-so-brief section on taxes set off warning bells for me. Some of the so-called "conscious capitalists" are tax evaders I believe and that bothers me a lot. I admire the idealism but is it wilful blindness to skip over such "details"?

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