The Big Push

The Big Push

How Popular Culture Is Always Selling

Book - 2012
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Buyer beware! Why do you really buy what you buy? Did you see a commercial for a cool mountain bike? Did your favorite celebrity wear a fantastic pair of shoes on the red carpet? Learn how products are advertised using all types of media. And be aware of popular culture's influence on consumers including you!
Publisher: North Mankato, MN : Compass Point Books, 2012
ISBN: 9780756545185
Branch Call Number: j658.8342 WIT NVD
Characteristics: 80 p. : ill. (some col.) ; 24 cm


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