The Art of ChoosingBook - 2010
Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose.
Publisher: New York : Twelve, 2010
Edition: 1st ed
Branch Call Number: 153.83 IVE NVD
Characteristics: xiii, 329 p. : ill. ; 24 cm